Horticulture reaches many aspects of peoples’ lives, perhaps without them even realising it; from the food that they eat, to the flowers and plants they purchase for themselves or as gifts, to the gardens, parks and sports facilities they use for relaxation and recreation.
Horticulture is a significant contributor to the Irish economy with Bord Bia suggesting that the Irish Horticultural Industry has an estimated annual farmgate value of €380 million with over 6,000 employed in the sector (full time, part time and seasonal workers).
The ‘Garden Market Value’ research (Ipsos MRBI on behalf of Bord Bia, March 2015), shows Irish consumers’ gardening spend has increased by 22% since 2011 to reach €631 million in 2014. Landscaping, referring to any consumer spend on garden design and maintenance, is valued at €118 million, an increase of 22% since 2011. In 2013, the Federation of Irish Sport estimated that overseas visitors in the golfing sector brought in €202 million to the Irish economy.
The hands-on and practical horticulture courses offered at ITB are designed to develop the knowledge, skills and practical experience needed to work in the dynamic and developing horticulture sector
Many horticulture careers involve physical activity and working outdoors — so if you’re the active, creative, entrepreneurial type, who enjoys challenging and handson work; if you’re interested in biodiversity and the environment, how and where your food is grown and how parks and golf courses are designed and cared for, then you should consider a career in horticulture.